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www.dcsetsports.com.br
DC Set Sports creates, produces and
promotes, sports marketing plans using
sport as a brand communication vehicle.
Through the use of efficient ideas and
solutions, DC Set is able to professionally
achieve better results on branding exposure
as well as on sales stimulus. Along
with Cicão
Chies and Dody Sirena, Duflair Pires
is a partner of DC Set Sports.
DC Set
& Nestlé - Successfull cases
If sports
are linked to well-being, thus it is
certainly on Nestlé plans. It is on
this way that, Nestlé Brazil shares
for decades its sports' passion with
all Brazilians.
Nestlé - TORCER
FAZ BEM (2005-2009)
Alongside
with Nestlé and, through its sports
expertise, DC Set could produce great
cases such as "Torcer Faz Bem (2005-2009)",
which goal was to bring families back
to the stadiums, fruitfully delivering
3 million tickets and further R$700
thousand in the form of prizes to NGO's
plus other food and sports associations.
This case has enhanced Nestlé's position
as the official sponsor of the Brazilian
fans.
Nestlé - TORCE
POR VOCÊ (2009)
Following
the successful job done during "Torcer
Faz Bem", and considering that in sports
we are driven by challenges and also
overcoming obstacles, we have created
the Nestlé case "Torce Por Você" with
''Pelé ", the football king". For example,
Pelé was uniquely photographed wearing
for 27 times the t-shirt of the promotion
members.
Who does not remember
the great "Leite Moça" team during the
90s and that revealed stars including
Ana Moser, Ana Paula, Virna, Fernanda
Venturini and Leila? The team having
the Nestlé brand has achieved lots of
national and international championships,
bringing as a consequence a huge positive
exposure for "Leite Moça" brand. Encouraged
by this winning spirit, Nestlé has invested
once more in the volleyball and launched
the "Sollys Osasco", which during its
first year has already won the Super
League, putting São Paulo Estate on
the top of sports podium.

Andrea
Orsovay is DC Set partner and coordinator
of Shell/Ferrari areas in the GP Brazil.
She coordinates two Hospitality Centres
for 400 up to 3500 invitees, beyond
the Press Collective Shell/Ferrari and
Ferrari Party to the Pilots and Team.
Also, she has been attending Shell for
20 years, which among her duties are
the casting of receptionists, uniforms,
assembly, Sound/ Light/ Video/ DJs,
Buffet, VIP guests, National and International
Press, visiting of Pilots to the VIP
room in addition to celebrities and
journalists to Ferrari box.
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